• News
  • 09-Sep-2013

ICC reveals new Conference Centre at CONFEX

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Visitors to International Confex 2013 will be given a first look at the new conference centre facilities at Resorts World Birmingham – a £150m integrated destination complex based at the National Exhibition Centre (NEC) set to open in spring 2015. (Stand K1820)

The NEC Group will be responsible for the 4,180 m² conference and banqueting centre and the sales, marketing and day-to-day management of the centre will be operated by the International Convention Centre (ICC) Birmingham.  The catering for the purpose built conferencing centre will also be serviced by the Group’s in-house award-winning caterers, Amadeus.

Resorts World Birmingham will be the first of its kind in Europe and it will be one of the UK’s largest integrated venues, making the NEC site a 24/7 destination.  As well as the conference centre facilities, which will accommodate up to 1300 delegates in five purpose built conference rooms, this exciting  development will offer;

  • Four star hotel with up to ten five star VIP suites overlooking the lakeside
  • A 45 unit designer outlet centre
  • Eleven screen cinema offering the latest digital technology
  • A wide range of restaurants and bars providing an extensive and diverse range of dining experiences
  • A casino operated by Genting Casinos offering the latest gaming experience

Chief Executive Officer of the NEC Group, Paul Thandi said: “Resorts World Birmingham supports the continued growth of the NEC brand and marks an important step in our wider vision to make the NEC site more of a destination for work and leisure, 365 days a year, 24/7.

  “I am absolutely confident  that Resorts World will be a game changing addition to the NEC site, and our customers agree too; already we’ve been absolutely overwhelmed by the positive reaction from them, because there is nothing else like this in the market.  What’s also been made clear is the value that Resorts World will add to all events at the site and to the overall visitor experience.

“I am delighted that the highly regarded team at the ICC will be operating the conferencing and banqueting centre, supported by our award winning catering brand Amadeus.”

Managing Director of the ICC and Chief Executive of The Convention Centre, Dublin, Nick Waight, said:  “Our teams at the ICC are experienced in staging everything from high level international summits to intimate business dinners, so we look forward to bringing our experience to Resorts World Birmingham.”

Construction work on the multi-million pound complex kicked-off on the 4th February with an official ground breaking ceremony hosted by Genting UK.

The construction phase to build the seven storey, 49,982 m² leisure and entertainment complex will last two years and Resorts World Birmingham is due to open to the public in Spring 2015.

The development of Resorts World Birmingham will deliver significant economic benefits to the region. During construction, 1750 full time equivalent jobs will be supported, and when fully operational 1100 full time equivalent jobs will be created.

An economic assessment of Resorts World Birmingham’s impact on the regional economy undertaken by PwC* has highlighted that during the construction phase £58m in gross value added will be generated and when operational the development will create £32.8m in gross value added to the regional economy and £25m to the economy specifically per annum.

Peter Brooks, President and Chief Operating Officer for Genting UK plc, commented;  “We have spent several years working closely with the NEC Group and Solihull Metropolitan Borough Council to make Resorts World a reality.   When it opens in 2015, it will bring an innovative and exciting new offer to the UK leisure market.   As an integrated destination complex we will be able to offer the recreational and business visitor to the NEC a truly unique and diverse leisure and entertainment experience. In doing so, we are delighted to be further strengthening the offer at the NEC and that we will be delivering significant economic benefits to the regional economy.

“Resorts World Birmingham is by far our most ambitious project to date – with a scale and budget to match.”

The exciting new project will also help highlight Birmingham’s position as one of the leading events destinations in the world, joining other Resorts World destinations in Sentosa, Singapore, Manila, New York, Las Vegas and the Genting Highlands complex north of Kuala Lumpur.

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